Tom Fuszard's Business Builder
Helping you and your business prosper
Tom Fuszard Improve customer service through initial actions A recent incident with a business taught me a lesson and offers reminders for everyone. This column is aimed at the provider, but customers can learn from it, too. 1. Be clear at the outset. Fully explain and define what you are offering. Provide all information in writing. If … Read more
Build your business by getting involved in your chamber of commerce. Here are 3 suggestions: 1. Participate in chamber functions. You’re familiar with the monthly networking event. What about seminars, workshops or expos? Consider offering a presentation. Become recognized by your peers as an expert; a “go-to” person. This presentation could be part of a … Read more
Effective customer service starts with the person’s name One of the key components of good customer service is a personalized response. That is, tailoring your solution and/or message to the person’s need(s). In this video, I zero in on the message: your reply to the complaint, question or comment. Specifically, do you use the person’s name? … Read more
Develop good listening skills to set you and your firm apart One component of good customer service is good listening skills. By listening well, we prevent many problems from occurring, thus avoiding situations that could irritate a customer. In this video I review an incident that teaches two lessons: Listen carefully and speak professionally. The incident … Read more
Ever face a really small audience? If not, you will. It happens to every speaker at least one time. You owe it to yourself, your host and your audience to put on a professional performance. Here are some key points to keep in mind.
1. Remain positive. Keep a smile on your face and in your voice. Show enthusiasm and interest, even excitement. Act as if you expected–even preferred–a smaller audience.