Tom Fuszard

B2B copywriter/content marketing writer dedicated to helping you and your business succeed. Click on the "Writing Samples" tab for a selection of my samples. Need help with your content marketing? Feel free to call or email me.

Time management is all about guarding your time

by

Effective time management strategies start with guarding your time If you’re like most business people, you’ve heard and read quite a bit about time management. A refresher is always useful, however. This one is brief but still helpful. First, let’s take a look at some of the most egregious time wasters. The following information comes … Read more

2 more tips for maximizing your business networking opportunity

by

Here are two more business networking tips Experiences during recent networking events have provided additional suggestions to make your involvement more beneficial. Consider these business networking tips the next time you attend one of those events. 1. Talk with vendors. Event sponsors sometimes are allowed to set up a table or booth. Attendees typically ignore … Read more

Business trade shows and expos are good networking opportunities

by

Consider business expos and trade shows as additional business networking sites

You know that attending business networking events is a crucial marketing strategy. You try to attend at least three networking events each month, right?

After reviewing all the networking opportunities in your area, you might wonder, Can’t there be something else? How about networking during trade shows and similar events?

how to give presentations

That’s right. Drum up business–or at least prospects–at trade shows and similar functions.

The twist here is that your focus isn’t on other attendees. Oh, I encourage you to chat with other guests. But for this exercise you will be prospecting to the exhibitors. That’s right: the vendor reps manning the booths.

This requires some tact and professionalism on your part. You are, after all, hitting on salespeople; that is, folks who are there to sell. They’re not supposed to spend time listening to sales pitches.

Read more

5 Common presentation mistakes to avoid

by

I attended a seminar recently, and noticed several mistakes by the presenters. These are fairly common presentation mistakes, so perhaps you’ll recognize some or all. Even if you don’t usually make these mistakes, it’s good to be reminded of them.

1. Stay within your allotted time. Running long disrupts the rest of the program.

Read more

Take the initiative at work – and set yourself apart

by

> Inspired by the book, “1001 Ways To Take Initiative At Work,” by Bob Nelson, I try to encourage you to take the initiative. Doing so makes your business a better place, and can result in positive steps for you. I’m only through the first section now, but in there we learn that: 1. Common … Read more