Put The Slight Edge to work for you

Use the principle discussed in The Slight Edge to help you achieve your goals Would you like to make a change in your life? (Maybe more than one?) Incorporate the Slight Edge principle. Popularized by Jeff Olson in his book, The Slight Edge, the principle is rather simple yet powerful: a significant long-term change can … Read more

Sales tip: Overcome challenges and use professional angles

Daily sales tip to help you succeed Cold calling, as we learned in Sales 101, is rarely easy; indeed, it’s about the least effective method of prospecting. But sometimes you have to call. In this video I offer two bits of advice: Overcome “speed bumps” that occur, and make use of professional angles. You’ve heard … Read more

Adaptability is key for effective sales presentations

Veteran salespeople know that sales presentations can occur under the most challenging circumstances. You can’t always count on the sales call going just as you like. Versatility is the name of the game. Or to put it another way, go with the flow. As is the case with public speaking, sales presentations test and hone your presentation … Read more

Avoid these customer service mistakes

Assorted customer service issues I encountered recently serve as important reminders of what not to do. Let’s hope you can learn from these incidents.

customer service skills training, customer service training programs1. Provide accurate instructions/directions. While leaving a hotel last Saturday, I asked a person at the front desk where I would meet the shuttle bus. She gestured toward the front of the building. I then asked whether I needed to stand on this, the near side, or the far side of the street. She said I should stand on the near side. So I did.

You can imagine my surprise when the bus cruised out of the parking structure attached to the hotel and blew right past me. Turns out I was supposed to exit the rear of the hotel and look for the bus stand. As a result of her poor instructions, I missed that bus and had to arrange alternative transportation.

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Enhanced copywriting skills important for freelance writers

I am ready to enlarge my library. We freelance writers must always be studying our craft and honing our skills. After consulting some successful internet marketers, I’ve zeroed in on these books to start with: “Adweek Copywriting Handbook” by Joe Sugarman “The Irresistible Offer” by Mark Joyner “Web Copy That Sells” by Maria Veloso “The … Read more