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How to use “unique” properly

February 5, 2016August 6, 2011 by Tom Fuszard

Something unique is unlike all others; it is one of a kind. It can’t be “really unique” or “most unique.” Imagine a light bulb: It’s either on or off. It isn’t “sort of on” or “mostly on.” Use unique to refer to a facet of your product or service that makes it different from what … Read more

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