Put The Slight Edge to work for you

Use the principle discussed in The Slight Edge to help you achieve your goals Would you like to make a change in your life? (Maybe more than one?) Incorporate the Slight Edge principle. Popularized by Jeff Olson in his book, The Slight Edge, the principle is rather simple yet powerful: a significant long-term change can … Read more

Sales tip: Overcome challenges and use professional angles

Daily sales tip to help you succeed Cold calling, as we learned in Sales 101, is rarely easy; indeed, it’s about the least effective method of prospecting. But sometimes you have to call. In this video I offer two bits of advice: Overcome “speed bumps” that occur, and make use of professional angles. You’ve heard … Read more

Enhanced copywriting skills important for freelance writers

I am ready to enlarge my library. We freelance writers must always be studying our craft and honing our skills. After consulting some successful internet marketers, I’ve zeroed in on these books to start with: “Adweek Copywriting Handbook” by Joe Sugarman “The Irresistible Offer” by Mark Joyner “Web Copy That Sells” by Maria Veloso “The … Read more

Develop unconventional leadership skills for better results

This month’s meeting of The Business Building Academy offered two outstanding presentations on developing and offering strong leadership. The presenters were Susan L. Farrell, MBA and Lt. Cmdr Chip Lutz USN (ret.). I discussed Susan’s presentation in another column.

leadership skills, how to be a good leader, effective leadership, leadership coachingChip, president and founder of Unconventional Leader, LLC, offered several very useful pieces of advice, including suggestions for leading in an unconventional way.

Some of the takeaways include:

– Appreciate those who are your friend; those who stick up for you. “If I’m loyal to my people,” Chip says, “they’ll be loyal to me.”

– Humility is important. Don’t take life too seriously, and be able to laugh at your mistakes. “It’s OK to fail,” Chip says. Employees feel more comfortable when managers step out of their comfort zones.

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Effective leadership rooted in respect and assertive behavior

This month’s Business Builder Academy meeting featured two outstanding seminars on effective leadership. The presenters were Susan L. Farrell, MBA and Lt. Cmdr. Chip Lutz USN (ret.).

This column recaps Susan’s presentation. I will discuss Chip’s seminar in my next column. how to get good customer serviceSusan taps into her 25+ years of management and training experience to help women in management roles develop leadership, managerial, and interpersonal skills.

Author of “Don’t Act Like Prey!: A Guide To Personal Leadership for Women,” Susan stressed that if we’re going to lead, we must be assertive.

To set the stage, she offered the 3 R’s needed to manage a business properly.

Relationships: She reviewed personal and professional relationships and how they affect how we lead.

Rights: In addition to the common ones found in the US Constitution, Susan reminds us that we managers/business owners have the right to be treated with respect and dignity.

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