Among the many effects of the pandemic is the exponential growth of teleconferencing and video conferencing (by Zoom, for example). Businesses are holding virtual meetings daily and sometimes multiple times… Read more »
With all the talk about honing our communication skills, we rarely hear about improving our listening skills. Yet those are just as important. Good listening skills are especially critical in… Read more »
Asked to provide examples of marketing and public relations efforts, most people mention brochures, folders, advertising and news releases. Often overlooked are articles submitted to trade and business publications. That’s… Read more »
Editing and proofreading tend to go together. Yet they are distinct activities, as you’ll see below. A comprehensive discussion is beyond the scope of this post. Instead, I’ll review how… Read more »
Nobody likes to deal with complaints. Indeed, most of us dread the task. We delay. Make excuses. Get a cup of coffee. Then another. As difficult as it is, try… Read more »